Friday, February 14, 2020

Traditional Distribution

In todays film industry, distribution is used in many different aspects. In order to release a film you have to have relationships with different distributing companies to promote your film after the release in the movie theater. Having a partnership with one of these companies is always a good investment. For example, a film can make a partnership with Regal Movies and both the theater and the filmmakers benefit. Although with these companies you have to pay a good amount of money to get in, you are quick to not only make all of your money back but also profit a lot of money from the tickets sold. Another way to distribute your film is by putting it out on different streaming services; for example Netflix, Hulu, Amazon Prime etc.  These streaming services create a partnership with the owners of the film, because while your film is being featured on their website and you are making a profit, the streaming service is making money off of your film as well. This benefits you and the streaming service because someone could have paid the monthly fee just because they saw your movie was available on it and ended up really liking the stuff they put out. Many film industries also partner with bigger companies like Apple iTunes to have their movie able to be rented or bought to keep on your TV at home. Partnering with companies that have a bigger name such as Apple can also help persuade people to rent or purchase your film because they know a brand like that wouldn't put out a film that wasn't high quality.

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